Media & Entertainment
Leading Edge Group offers media & entertainment industry data analytics solutions, such as:
1.Personalized Recommendations
Customer profiles, viewing history, online activity, content sources, channels
AUDIENCE PERSONALIZATION
- Recommendation Engines
- Audience platform
- Personalized viewing and engagement experience
- Next best content analysis
- Loyalty promotions
Faster innovation for customer experience
2.Information Optimization
Consumption logs, clickstream & devices, marketing campaign responses
CONNECTED SYSTEMS / PARTNERS
- Fraud detection
- Information-as-a-service also blockchain analysis
- High value user engagement
- Development based on ratings and digital currency
User experience with machine learning
3.Inventory Allocation
Transactions, subscriptions, demographics, credit data
PREDICTIVE ANALYTICS
- Quality of Service & Optimizations
- Pricing predictions
- Predict Audience/Shopper Actions
- Anomaly Monitoring & alerts
Predictive analytics transforms growth
4.Consumer Engagement Analysis
Content metadata, ratings, comments, social media activity
SENTIMENT ANALYSIS
- Demand-Elasticity
- Social Network Analysis
- Promotion events Time-series Analysis
- Multi-channel marketing Attribution
- Ad Effectiveness
Improved consumer engagement with machine learning
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